Saturday, June 22, 2013
National car maker Proton may increase production of the Saga SV from the current 2,000 units per month to cater to high demand for the car.
Proton Edar Chief Executive Officer Hisham Othman said 4,000 units have been pre-ordered following the launch of the new model a week ago.
"Currently, our production is enough to fulfil the number of bookings that we received, and we assure customers who make their bookings now that they can expect to get the car before Hari Raya.
"It's been a while since we received such a good response," he told a press conference here today.
He said of the total pre-orders, 65 per cent were for the CVT automatic transmission model, with the rest for the manual version.
"With 4,000 units of the Saga SV booked to date, and with the numbers increasing every day, this strengthens the Proton Saga's position as the consumer's preferred choice of entry-level
"With 4,000 units of the Saga SV booked to date, and with the numbers increasing every day, this strengthens the Proton Saga's position as the consumer's preferred choice of entry-level sedan.
"This is a very positive sign and we are optimistic that this will boost our mission to capture 30 per cent of the domestic market share and subsequently increase Proton's revenue," said Hisham.
The 1.3 litre Campro IAFM Saga SV was launched on June 15 with prices starting from RM33,438.
It is fitted with 13-inch steel wheels, 1 DIN radio with CD player, power steering, manual side mirror control, side turn signal integrated with side mirror, dual airbags, pre-tensioner seatbelts, child restraint anchorage and car immobiliser.
Available in six colours - solid white, elegant brown, tranquility black, genetic silver, fire red and blue rock - the Saga SV comes with a three-year or 100,000km manufacturing warranty (whichever comes first).-